Category Archives: boberdoo blog

If the 1:1 Hail Mary Connects…. As the lead generation industry faces the January 27, 2025 deadline for the FCC's 1:1 consent requirement, companies are split between those hoping for delays and...

Generally speaking, a lead system is any piece of software that handles sales leads. The end.

The lead generation industry is growing rapidly and advances in technology as well as new processes are providing more complex ways to generate, sell and buy sales leads. We dedicate much of our blog...

In a recent discussion with a leading home services lead generator, boberdoo explored implementing phone verification to improve lead quality and reliable connection. This new feature guarantees that...

Selling sales leads can be a fruitful endeavor for many different types of companies. Whether you run the marketing operations for an insurance business and need an outlet for excess lead volume or...

This past week, we attended Lead Generation World and the Blacks in Performance Marketing (BiPM) Summit. Both were excellent events, and we're happy to share our experiences and what we felt were the...

Use Case #1: Answering ad-hoc questions with visualization Understand the Challenge Home Improvement Leads LLC (HIL) collects quality leads from various sources and sells them to companies offering...

TL;DR—Lead generators should capture fewer fields to increase some of the lost conversion due to one-to-one consent and to stay ahead of potential legal challenges from the CFPB.

If you are in the lead generation industry, you already know how the FCC's one-to-one consent requirement will significantly change how all businesses operate: lead generators, resellers and buyers....

With the FCC increasing regulations and heightened awareness about privacy, businesses will need to have explicit consent from individuals before reaching out to them. The Federal Communications...