To do or not to do - that is the question. And when it comes to generating and distributing leads, the decisions you make at each step of the process frame exactly how successful your business can be. Maybe you want to generate more volume or increase quality. Maybe you simply want to optimize your lead routing process to free up more of your time. All of these goals are attainable given you make the right decisions. This issue of the boberdoo newsletter was designed to help guide you toward the right practices and steer you away from those that will only make things more difficult. Also making a return after a brief hiatus is our Customer Spotlight!
Well, we thought it might happen. See Brad's post from last week. FCC has postponed one-to-one. We will put together some thoughts early next week on...
This past week, we attended Lead Generation World and the Blacks in Performance Marketing (BiPM) Summit. Both were excellent events, and we're happy...
With the whole industry waiting for tomorrow’s announcement, I wanted to offer some thoughts on balancing opportunity and regulation - two constants...
Do you generate leads either for sale or for internal use? Are you an affiliate? Are you a lead buyer? Are you a lead aggregator? Every single one of...
As a boberdoo client, you may have noticed a big difference logging into your system. With the 5.17 update, we added our new boberdoo sidebar to all...
1. Source Wizard Whether you are a new user or a boberdoo pro, the Source Wizard is for everyone! It streamlines the process of creating sources and...
I’m Lai, this is my second role in Data Science. I was involved in marketing, data management, and application development in my previous positions....
