If the decorations in the stores and the incessant commercials haven’t given it away already, I’ll let you in on a secret: the holiday season is upon us. This can mean a boom in business for some lead companies, but for others this can spell a slight dropoff in lead volume and marketing success. No matter where your business falls on the spectrum, it’s clear that your lead business requires special attention this time of the year. We’ve done our best to put together content that will help you in any way possible during this crazy time of year. Enjoy!
This past week, we attended Lead Generation World and the Blacks in Performance Marketing (BiPM) Summit. Both were excellent events, and we're happy...
With the whole industry waiting for tomorrow’s announcement, I wanted to offer some thoughts on balancing opportunity and regulation - two constants...
Do you generate leads either for sale or for internal use? Are you an affiliate? Are you a lead buyer? Are you a lead aggregator? Every single one of...
As a boberdoo client, you may have noticed a big difference logging into your system. With the 5.17 update, we added our new boberdoo sidebar to all...
1. Source Wizard Whether you are a new user or a boberdoo pro, the Source Wizard is for everyone! It streamlines the process of creating sources and...
I’m Lai, this is my second role in Data Science. I was involved in marketing, data management, and application development in my previous positions....
It is that time again! boberdoo is having an update! To get prepared for the occasion, we are laying out all the new changes as well as some tips and...
