Whether you’re advertising your lead generation service or trying to get your existing leads to convert on a cross-offer campaign, it’s no secret that marketing is a huge piece of virtually every lead generation business. This week we have included some content related to the marketing aspect of lead gen and even a sneak preview of a new marketing feature within the boberdoo.com lead distribution system. See for yourself!
This past week, we attended Lead Generation World and the Blacks in Performance Marketing (BiPM) Summit. Both were excellent events, and we're happy...
With the whole industry waiting for tomorrow’s announcement, I wanted to offer some thoughts on balancing opportunity and regulation - two constants...
Do you generate leads either for sale or for internal use? Are you an affiliate? Are you a lead buyer? Are you a lead aggregator? Every single one of...
As a boberdoo client, you may have noticed a big difference logging into your system. With the 5.17 update, we added our new boberdoo sidebar to all...
1. Source Wizard Whether you are a new user or a boberdoo pro, the Source Wizard is for everyone! It streamlines the process of creating sources and...
I’m Lai, this is my second role in Data Science. I was involved in marketing, data management, and application development in my previous positions....
It is that time again! boberdoo is having an update! To get prepared for the occasion, we are laying out all the new changes as well as some tips and...